The Rented Audience Problem

If Spotify changes its algorithm tomorrow, what happens to your audience? This is the question Samir Chaudry kept circling back to in this week's conversation.

In this issue: a hard look at the rented-audience problem, and the three steps Sachin took this year to own more of the relationship with you.

That's it for this week. If something here was useful, share it. If it wasn't, let me know - I read every reply.

- Sachin