CreatorEpisode 56·Long-form interview

Samir Chaudry on Building Colin & Samir into a Media Brand

Samir on the four pivots that took Colin & Samir from a YouTube channel to a creator media company - and the moment he stopped optimising for views.

58:22
May 5, 2026

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Samir Chaudry

Guest

Samir Chaudry

Co-host, Colin & Samir

Co-founder and host of Colin & Samir, the creator-economy show with 1M+ YouTube subscribers and the industry-standard newsletter on creator business.

All episodes with Samir

In this episode

Samir on the four pivots that took Colin & Samir from a YouTube channel to a creator media company - and the moment he stopped optimising for views.

Sachin and Samir go deep on the moments that shaped the work - the visible wins, the invisible costs, and the frameworks that survived the experience.

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Samir Chaudry on Building Colin & Samir into a Media Brand